17 Apr

You Want To Get Into Affiliate Marketing, Follow These Steps

How To Succeed At Internet/Affiliate Marketing

Many people fail at earning money online whether it is affiliate marketing, Internet Marketing or other things.

You probably have your own notion of what affiliate marketing looks like, what comes to mind when you think about the business of affiliate marketing – product review sites, Amazon affiliate links placed on a blog or within articles, promoting affiliate products to a mailing list, etc.

The first thing you need to do is Choose Your Niche and/or Topic. I know you’ve heard that before & that is because it is necessary in order for you to succeed.

Your niche or topic is the basis of your website – it’s what your site will be about, it’s “Reason For Being”.

Choose the ‘wrong’ niche, and the best you can hope for is a constant struggle; more likely you’ll simply fail.

Choosing the ‘right’ niche won’t, by itself, insure success, but it is the single biggest determining factor, and what drives all subsequent steps.

If there’s anything ‘hard’ about picking your niche, it’s having to choose from so many excellent potential opportunities. Once you know how to come up with and qualify niche ideas, the real fun begins – because as you’ll see, there are a near-infinite number of good, lucrative niche site ideas waiting to be exploited. Your biggest problem will be deciding which to pursue!

RFB: Your “Reason For Being”

One of the most important aspects of choosing your niche or topic is your RFB – your “Reason For Being”.  RFB is the reason your website exists, the justification for visitors to go there. Without a good, clear RFB, you’re sunk before you even begin.  RFB answers the question “why would someone take the time & effort to visit your site”, shapes the approach you take, and dictates your content.

If I were to simply build a site without consideration of my RFB, it would end up being a hodge-podge of marginally-related articles, with little cohesion or connectedness.

By coming up with a with a clear, strong RFB, I can assemble a concise set of articles, I can map out a strategy that will dictate my content.

Examples of strong RFB’s include:

Review & comparison sites

‘How To’ and tutorial sites

‘Top X’ and ‘best of’ sites

Unique solutions (i.e. ‘home remedies’, owning pets in apartments, etc)

Expertise sites

Unmet needs

‘Better mousetraps’

Whatever niche or topic you decide on, make sure you frame it with a clear, specific RFB.

We will continue this in my next post but I hope I’ve given you a good place to start.

07 Apr

Optimizing Blog Posts

Optimization is the name of the game when it comes to bring as much traffic to your site because of the revenue potential this can bring. Knowing something about how to create this optimization to harness the best benefits will definitely be advantageous.

Make use of as many tools as possible that are available on the internet to attract visitors to your sites is very important to the existence and popularity of the said site. Therefore with this in mind, using the tools like articles and blog posts has the ability to increase traffic to the site if some primary points are carefully included in the process.

Ensuring the information formatted is of the highest quality both in content and design is one way of creating a fresh and engaging page of the potential visitor to the site.
Besides the obvious importance of the content and design of the article and blog posts, there should also be a concerted effort made to include a set of chosen keywords as often as possible within the page’s content.

If the choices are well made it could have surprising results as these would then cause the articles and blogs to be more sought after. The more successful the article or blog the better the traffic directed to the site will be.

Therefore the key is to pay some attention to the quality of the work being featured to a certain extent to ensure the material being presented is relevant enough to garner the interest of the surfing crowd.

Learn how to make the most of your blogs here!

 

11 Dec

This system has generated more online successes than any other system to date

It’s always refreshing to see new strategies to make money online. However, the majority of the time I’m pretty disappointed with the results.

When I was recommended to buy Google Sniper, I thought it would be another system that just left me disappointed, but the proof and success stories tipped me to buy it. A quick Google search for testimonials and by watching the sales video it was clear that this system has worked wonders for other people, and it’s actually generated the most online success stories than any other system/course to date. It was a no brainer to give it a shot personally.

At the time in my Internet marketing journey, I was pretty lost as to what road to head down. Google Sniper really outlays the basics, from picking a niche, choosing keywords, buying a domain to setting up a wordpress website which will generate passive income online. It’s an extensive guide, but it’s easy to pick up (the walkthrough videos by George help also).

I studied the strategy pretty extensively to start with, and created my first “Sniper” site the next day. I was pretty excited due to the success stories, but still had that common doubt that it would be another blowout. I made my first bit of commission two weeks later after setting up the site completely. It wasn’t a huge amount but it was something, and that was the trigger to skim through the course once more to see if I could improve my site in anyway. The site in question started to generate me a tidy amount of commission, and still generates on average $375 a month (on autopilot).

As I’ve been recommended many times before, “if something works duplicate it…” And that’s what I did. I now have about 10 sniper sites, all generating commission each month. Each site differs in the amount of money I’m making, but I can’t squabble as I’m on the hunt for more…

The best thing about this course is alongside earning a nice income each month from this system on autopilot with no traffic generation, it’s also an extensive guide into niche research, finding products to promote and how to set up your own website. Yes, it may need to be read through a few times, but believe me… It’s worth it.

Check out Google Sniper

 

19 Nov

Why Time Management Is Important

Most people imagine that working from home is a casual affair that should not be treated with seriousness. However, if you are thinking about venturing into any form of home business, you have to acknowledge the fact that it requires as much seriousness as any other business. Even though operating a home business allows you the flexibility to choose what time to work, you should always ensure that you manage your time well in order to get good results. Here are some of the reasons why time management is important when working from home.

It plays a big role in the success of your home business:

When you are writing down your business plan, you have to include time management. This is because time is one of the major resources that you have when it comes to propelling your business to greater heights. No matter how much capital you invest, if you have not seriously thought of time management, you will flop.

You need to realize that there are can be many distractions for people who run home businesses. There might be phone calls from friends and relatives who want to catch up because you are always home. You may also have children who want your attention simply because you are home. You need to find the right way to manage your time so that these distractions will not interfere with your business. First, start by creating a work schedule and sticking to it. If your phone rings, you can either ignore it if it is not an emergency or business related, or politely inform the caller that you are working. If you worked outside the house, they would not be calling you at work just to chat, would they? Friends & family need to understand that work is work, doesn’t matter if you are working inside or outside the home. You should also let you friends and family know that specific hours of your day are reserved for working. Remember, nobody will take your business seriously if you do not show them that they need to.

It reduces stress:

While the temptation to spend a few minutes checking out social media sites, surfing the web or catching up with friends can be enticing, before you know it, you have spent a lot of your valuable time reading random things on the Internet instead of focusing on your business. The result is instant stress! It can be very frustrating trying to make up for lost time. A lot of people who have not grasped the importance of time management always end up straining themselves in an attempt to meet deadlines and fulfill their clients needs. Think about how easier it would be if you managed your time well. You will get everything done on time, and get time to relax after everything is done.

Proper time management increases profits:

Another reason why time management is important when working from home is the fact that it increases productivity. Once you’ve dedicated the time needed to developing and working on your business, you will reap the benefits. You will get more work done, and this will likely translate to better profits compared to when you do not spend your time well.

Creates a good relationship with your customers:

When you manage your time well, you will be able to meet the demands of your customers. This is because when you’ve learned to properly manage time, you are able to allocate enough time to your customers needs and deliver what they ask for. On the other hand, if you waste your time on other things that are not work related, you will find yourself working under pressure. This can result into a chain of disappointed customers, and this will affect your business negatively.

It allows you to learn more about your business:

Always keep in mind that you will only expand your business if you invest the proper time in it. There are so many things you can learn about your home business when you spend time studying your business trend, and establishing other ways you can improve it. If you do not manage your time well, you will always be trying to catch up on projects to meet deadlines. This can be very exhausting, overwhelming, & leaves you no time to learn about expanding your business.

Working from home is a great option but always keep in mind, this is still a job & must be treated as such in order to succeed.

21 Oct

Build Brand Awareness Using Social Media

So you’ve already built a pretty impressive social media engagement campaign for your business; but how do you know you’re doing it successfully? Keep in mind the number of followers you have doesn’t always determine the effectiveness of the campaign- it’s about how many people in your circles who actively respond. There’s a wide range of responses you could get from social media aside from the usual customer
questions and complaints. Aside from the comments, blogs, dialogue and re-tweets, look into this:

• Humanize the brand
• Manage perceived reputation
• Generate leads
• Create a few brand advocates
• Resolve problems with customers
• Handle crises effectively

It doesn’t matter where the conversation is at: whether you’re on Facebook,
Twitter or your blog, there are a number of ways you can generate good
conversations. These conversations will solidify your relationships and fans will experience a more direct connection with your business, which is what your aim is.

Engagement for creating awareness

One common purpose of social media is to create a public profile. Consider Canadian Olympian Sarah Wells; she started a campaign on Twitter where she hoped to engage Olympic fans and raise awareness of her quest for the gold, and possibly gain a significant number of followers. Just days into the campaign, Sarah had hit the 400 follower mark owing to the strength and enthusiasm of her friends and family. It’s one example of an effective grassroots social media campaign.

One of the many benefits include measurability. Consider these key awareness metrics:

• Share of conversation – this is about how often you get mentioned in
context of the conversations that are relevant to you.
• Share of voice – how often are you covered or mentioned in
comparison to your competition?
• Mentions per time period – this describes how many times audiences
discuss your brand in a given time period. It gives you a sense of
overall chatter and awareness.
• Potential reach – followers, fans or eyeballs; this is seen as potential
reach because those people won’t pay attention to you
simultaneously.
• Inbound links – an indicator of audiences that are aware of you and
are talking about you. To get a better sense of which types of media
drive consistent attention to your brand, look at all the active social
media accounts.

07 Oct

A Social Media Marketing Plan For Your Business

Effective social media strategies require proper planning and execution. If you’re new to this and expect to see results from a few blog posts and random updates, you might find the whole endeavor very disappointing. Serious marketers know that in order to harness the full potential of social media one has to incorporate at least these three elements:

• Listening to the audience
• Sharing relevant messages
• Enabling the audience to share the message

So what is it that you’re supposed to share? Good content. You can’t have effective social media marketing without good content. The entire marketing plan originates from a solid content creation strategy. The good thing about useful content is that it gets people to appreciate your brand and share; and the sharing is what builds your brand.

This works whether you’re a small business or a large multinational and it costs very little to set up so the budget shouldn’t be a major factor when setting up. Ever heard that saying that goes “failing to plan is planning to fail?” It’s very true when it comes to marketing because creating a well detailed social media strategy is just as crucial as having a rock-solid business plan.

In order to attract, engage and ideally convert fans and followers into customers, employ this strategy.

1. What should I aim to achieve from social media?

This depends entirely on what type of business you’re in. you may want to use it to gain exposure for your brand or simply to interact with customers because it’s good for business. Remember, if you’re just winging it your audience will know and that’s not good for you. Try to understand your customers’ goals and find out how to connect with that. One way to do this is to find out how you can use social media to solve your customers’ problems.

2. Who should set up the company’s social media account?

For smaller companies it would be better to delegate the task to a staff member who has experience implementing effective social media campaigns. Larger companies give the job to qualified workers in the marketing department and if the budget allows, some may choose to hire a consultant or firm.

3. Should I create accounts on all social media platforms when starting out?

As a starting point, it would probably be better to operate with a presence on one or two social networks and a blog. The network you choose will be determined by where your audience hangs out; so survey your customers and find out what their most popular platform is. The more the business grows the more social networks you can get into.

4. Biggest mistake to avoid

You can’t afford not to have a social media plan, so create one and stick to it. Remember social media is constantly evolving and in order to stay ahead you have to be prepared to adapt and redefine your strategy as needed. If you do this every few months you will identify which tactics are redundant and in the process work out the best plan for your business.

 

01 Oct

How To Get Started With Social Media

When using social media to grow a business, the worst action is no action, and the worst problem is invisibility – not bad perception. If you’re part of the conversation you can always massage what people are saying about your brand; but if nobody knows about you, then you have no chance of growth.

What this means is that you need to get involved: not only to exploit the many business opportunities available for your business, but also to develop a winning reputation.

It’s a good idea to start by developing a plan that takes into account the social trends that characterize social media interaction today and organize a framework that will help make your conversations popular and relevant. But with all this mass of social networking sites and tools available today, how does one navigate through it all to set up a strategy that works? Here are ten steps to get you started:

  • Set up goals. Think about what you hope to achieve from the social interaction. Are you doing it to generate direct sales, offer better customer service, or better yet, develop stronger relationships with your clients? Your answers to these questions will determine how you go about setting goals.
  • Consider your resources. It’s going to take more than a clever idea to set up a marketing plan that works: you need people working for you. Someone has to set up the social media accounts, engage with customers and respond to questions, create compelling content, etc.

  • Know your audience well. Find out where your audience spends time, what conversations they are involved with, who influences them, and what kind of information they’re looking from you. In order to provide your audience what they want, you first have to understand who they are, how they think, and what they want from you.

  • Come up with good content. Once you find out what your audience is into, you can then work on giving them something to talk about and possibly share. Conversations have to keep going and this means creating lots of good content for the audience. Try to create a variety of different types of content that can be shared.

  • Consider quality. While the pressure of creating content is certainly understandable, you cannot resolve to create a bunch of pointless topics for the sake of interaction; people will tire of it. The goal here is to build actual customers and that won’t happen if you’re not offering useful information and products/services.

  • It’s tempting to promote your products every two minutes on every social platform available to you but you may need to do something not self-promotional so that you don’t come off overly self-absorbed or too salesy.

  • Learn the culture of social networks. What are your competitors doing and what does that teach you? Learn more about social trends and find out where companies or brands have gone wrong with marketing strategies so that you don’t make similar mistakes.

So which social platforms should I concentrate on? Most large brands operate dozens of social media accounts but they have more people working on that so you might not be able to start big. Besides, you want to learn how to use each website perfectly to get your message across and this might take more time if you embarked on creating too many social media accounts at once. Focus your attention where it matters and learn everything about those websites and how larger businesses use them to promote their own brands.

19 Sep

Store Your Website Backups And WordPress Backups In Amazon S3 And Dropbox

Have you ever heard of these services called Amazon S3 and Dropbox? They are file storage services that are much more reliable than your computer’s local hard drive. When you make a backup of your site you don’t ever want to lose that backup. The real question is if your computer’s hard drive crashes tomorrow will you lose anything? Will you lose months or years of old websites backups. The question should hopefully be no because hard drives crash, websites get bigger and you can easily restore from anywhere as long as you make sure to backup using one of these services.

Hard drives crash and if you are using an external hard drive you still aren’t safe. Your hard drive will probably crash at some point. If not in a year from now, ten or twenty years from now. What you should do is when you have a backup of your site, get an account at Dropbox.com or at AWS.amazon.com. These are both great file storage services that are very cheap to put files on. All you have to do is just get an account, browse to it and then upload your file and wait for it to finish. Once the file is done now a permanent copy is stored online that will probably never go anywhere. Just on the fact that your hard drive might crash is an excellent reason for you to put another copy of your backup up in S3 or in Dropbox.

The other problem is that your websites get bigger and bigger over time as you add more content. If you have, let’s say, a 1 gigabyte website the size of your backup is going to be 1 gigabyte. If you backup every week your site will grow to 1 gigabyte, 2 gigabytes, 3 gigabytes, 4 gigabytes and so on every single week. It’s important for you that once you backup your site to take that backup off your site so it’s not wasting space. Instead put it on one of these file storage sites that are meant to hold lots of files, that are meant to hold large files. That way you are moving it away from your website and your website can hold the actual content, not all of your backups.

Finally, when you put your backups in Dropbox or in S3 you can now restore them from anywhere. This means that if you lose your computer, if your computer is stolen, your computer crashes or you simply are not at your computer, you can still restore that backup from anywhere. Download it from Amazon S3, put it on your website, click the button and now your backup has been restored. Store your backups in S3 or in Dropbox because hard drives tend to crash, websites do get bigger over time and now you can restore your information from anywhere.

Claim your WordPress backup plugin right now!

 

01 Sep

New LinkedIn Power Tools That You Need To Use!

There was a time when LinkedIn was seeming a bit static, and I thought they were close to falling behind the curve. With competition like Manta, Facebook, and Fast Pitch fast catching up, LinkedIn kicked into high gear and are now the leaders in the business networking space. And yes, FastPitch is gone and Facebook…well, it’s obviously a leader in the ‘share everything in my life’ space…but in the business world – opinions vary widely as to how much it really does for your bottom line.

Today, WordPress is seriously tackling the business marketplace – it’s literally the one stop shop these days for anyone wanting to build a client base of their business. Whether you are a home based entrepreneur or an exec with a corner office – you cannot afford to NOT be seen on LinkedIn today.

So without further ado – here are the latest LinkedIn features that you HAVE to check out:

1. LinkedIn Publishing Platform. This is the big one! Originally available only to “Influencers”, as designated by LinkedIn, it’s now being rolled out to all members. The opportunity to publish your content on LinkedIn has amazing marketing and branding potential. Once you access to this new feature, you’ll be able to move far beyond the current brief update status posts and create long-form content, that can truly be a showcase for your talent, expertise and knowledge.

To access the new feature, click the edit icon in the “share an update” box on your homepage, and you should see “create a post”. LinkedIn will walk you through the easy process from that point – if you blog, you will be right at home. Your posts will appear in your profile but exceptional and relevant posts are will be distributed through the network based on views, likes, comments, and shares. LinkedIn also uses an algorithm that matches the right content with the right profession, and if you make the cut.you might Your post may even make it into LinkedIn Pulse! Stats for all of your posts are available so you can see their popularity, and determine the corresponding impact on your leads and business.

2. Custom Profile Background. It’s been available for awhile to Premium members, but the new feature will be available to all members very shortly. Like Facebook’s Timeline Cover, this will give you great opportunity to personalize your profile and your personal ‘brand’. If you don’t have a Premium account, sign up here to get on the waiting list for the new feature. No word yet on how long a way this may be, but I doubt that it will be too long, base on the buzz the new feature is causing.

But don’t wait until you get approved to get started – get your background ready now so you can be an early adopter when you’re approved! To get the best effect, your image should be a 1400×425 pixel jpg. No in-house art department? Then go the DIY route – with tools like PicMonkey, it’s pretty say to do your own. Create your image now so that when you get access to the new feature you will be ready to go. Be sure to use good quality pictures or graphics that tell the right story and leave your visitors with the right impression of you and your business.

Here’s LinkedIn’s instructions for adding your background image to your profile: Move your cursor over Profile at the top of your homepage and select Edit Profile. Click Edit Background, which appears above the top section of your profile. Then, select a background image or click Upload to use a photo of your own (jpg, gif or PNG with a maximum file size of 4MB) and click save.

3. The Expanded ‘Who has viewed your profile’. This is not a new feature by any means but definitely one of the most upgraded features of LinkedIn. You can now get an amazing amount of detail and demographic data about who is visiting your profile which include the keywords searchers used to find you, how they found you, where they come from, their job title, industry and the company they work for, all broken down by date. This is great because you can now see a direct correlation between your marketing efforts on LinkedIn and the response from your network and those outside your network. Premium accounts can see the complete list of people that viewed your profile, other than those that have their privacy set to anonymous.

4. LinkedIn Connected app (for iPhone). The new Connected app practically automates managing and maintaining your LinkedIn network of connections with instant alerts and one touch response to comment on almost anything new that your connections post: promotions, new jobs, press releases, work anniversaries, birthdays, etc. According to LinkedIn, profiles of members who use the app average six times more profile visits and average seven times more endorsements than nonusers. It takes a bit to get used to using it all the time but take a few minutes a day to try it out and see if has any impact. Most of us that have – now routinely use it a couple of times a day, and the impact is well worth the effort.

5. Profile Rank. For the uber competitive among us (okay, that is probably most of us reading this), LinkedIn also now lets you now how you how you rank in your personal network based on the total number of profile views. It shows where you place among “your 1st-level connections”, “professionals like you,” and “people in your company”. Although it might make you feel god to know that you are doing better than the person in the cubicle next to you – the one that you should be watching is the “professionals like you” – these could be your competitors but could also be excellent business resources or alliances depending on your field.

Use these new statistics to gauge the impact of your status updates, articles/blog posts and group participation.

Take advantage of these powerful personal branding features from LinkedIn. They’ll help you can stand out and move up!

22 Aug

Super Affiliate Secrets

Affiliate marketing tends to be regarded with a great deal more confusion than is merited. For many people, it brings to mind images of very complex technical endeavors, a great amount of server space and possibly hundreds of webpages. While operations of such complexity do exist, this is hardly the norm.

The other principal source of confusion is usually regarding how one gets paid. There is a common perception that affiliate programs pay too little to be profitable without a great investment in technology and without such a number of affiliate programs being live at any given time that a multi-person effort would be required to realize any profit. This is also untrue.

One can begin an affiliate endeavor with no more than one product. Literally, just one product can be the source of decent income, particularly if that product happens to be in high-demand and if the affiliate marketer is savvy enough to position themselves as a resource for people seeking to avail themselves of that product.

Building the webpage need not be an overly-technical affair, either. A simple webpage with good content can do a lot to sell a product. The content will be one of the most vital parts of being a successful affiliate marketer and that subject will be explored to a great depth later on.

Getting paid is not hard to understand, either. Once one understands how these programs work, they are revealed to be something with which any marketer is very much familiar: commissions-based sales.

There are numerous companies looking for skilled affiliate marketers, this is because affiliate marketing is one of the most definitively win/win types of marketing in existence. The customer, the vendor and the marketer all stand to gain a great deal from this model.

Click here to learn more about how to be successful with Affiliate Marketing.